ARR
Annual Recurring Revenue
ARR is the total yearly revenue from active subscriptions, normalized to a 12-month period. It is the primary growth metric for cybersecurity SaaS vendors.
Cómo se usa en ciberseguridad
Cybersecurity account executives track ARR to measure deal impact and quota attainment. Sales leaders forecast ARR growth to set team targets and hiring plans. Channel partner managers report ARR sourced through reseller and MSSP partnerships.
Término relacionado en el glosario: annual recurring revenue
Las definiciones son explicaciones originales escritas con fines de desarrollo profesional. Para definiciones técnicas autorizadas, consulta NIST, ISO o el organismo de normalización correspondiente.