ARR: Annual Recurring Revenue in Cybersecurity
ARR stands for Annual Recurring Revenue. ARR is the total yearly revenue from active subscriptions, normalized to a 12-month period. It is the primary growth metric for cybersecurity SaaS vendors.
How ARR Is Used in Cybersecurity
Cybersecurity account executives track ARR to measure deal impact and quota attainment. Sales leaders forecast ARR growth to set team targets and hiring plans. Channel partner managers report ARR sourced through reseller and MSSP partnerships.
Read the full glossary entry: Annual Recurring Revenue in Cybersecurity
Cybersecurity Roles That Work with ARR
Related Cybersecurity Acronyms
Frequently asked questions
What does ARR stand for?
ARR stands for Annual Recurring Revenue. ARR is the total yearly revenue from active subscriptions, normalized to a 12-month period. It is the primary growth metric for cybersecurity SaaS vendors.
What is ARR used for in cybersecurity?
Cybersecurity account executives track ARR to measure deal impact and quota attainment. Sales leaders forecast ARR growth to set team targets and hiring plans. Channel partner managers report ARR sourced through reseller and MSSP partnerships.
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