NRR
Net Revenue Retention
NRR measures the percentage of recurring revenue retained from existing customers over a period, including expansion and contraction. An NRR above 100% means expansion outpaces churn.
Como é usado em cibersegurança
Cybersecurity customer success managers own NRR targets by driving upsells and preventing downgrades. Account executives use NRR data to identify expansion-ready accounts in their territory. MSSP partnership managers track NRR across partner-sourced accounts to evaluate channel health.
Termo relacionado no glossário: net revenue retention
As definições são explicações originais escritas para fins de desenvolvimento profissional. Para definições técnicas autoritativas, consulte NIST, ISO ou o órgão de normalização correspondente.